How to Approach the Unapproachable

How to Approach the Unapproachable
I’ve experienced imposter syndrome and so has pretty much every Mompreneur going after what she wants.
Written by Susan Vernicek

Approaching the unapproachable in any way, shape or form you can think of will be one of your best approaches to life.

As I continue to reflect over the past decade + years of my journey, so that I can share with you more of the direct actions I took—approaching the unapproachable was game-changer.

You see, we think the A, B, C, D level celebrities or entrepreneurs are out of our leagues, don’t have time for us, don’t care, or they’re too busy, right? 


Okay, some may never respond, or say no, but that’s the WIN in this game. 

That’s the movement of taking action.

I remember attending a networking event in NYC, and one of the main speakers was this guy, Mike Michalowicz, Author of The Toilet Paper Entrepreneur, now Author of about 5 books.  He was (and still is) amazing, funny, different and contagious. Mike makes you feel normal and makes you laugh while teaching you how to kick ass as a business owner. He projected his confidence and every time I watched him, I got some of his confidence to add to mine.

I was still working my full-time job at the time of meeting him.  I instantly followed Mike and joined his super humorous and unique email list.  

Timing, my friends.

I remember thinking “I want this guy in my corner, I want him as a mentor”.  Well, I took actions in that direction by investing in his $3,000 “The First Million Club”, a marketing and sales course that rolled out the exact time I left my job.  

In that experience, Mike became accessible because we were his students and then he formed a flag football team through a mutual friend of ours who owns Jersey Club Sports. When he sent that email of recruiting for an Entrepreneur league, my “opportunity alert” shot up like a rocket and I invested the $100 to play football—and to be frank… I’m pretty good at flag football and love sports. 

It was a no-brainer for me.

Here’s the funny part, Mike got injured in the first game and I got injured during the second game, but at least I scored a touchdown while tearing my meniscus, LOL.  Oh, fun times. Mike hurt his thumb I think, nothing too serious for either of us, but it’s now a fun memory.

Since then, we’ve been friends. I’ve been able to email him and he responds, even YEARS later. AND, he wrote the foreword in my first book.

How freakin’ cool?  

I manifested that and get this, I even have TPE tattooed on my ankle. Why? That’s a whole new story, but I tattooed the organizations that helped me earn a living and growing as a woman. I may have SLIGHT regrets, but only because the artwork came out too dark for my liking… I digress.

Approaching the unapproachable in any way, shape or form you can think of will be one of your best approaches to life. I’ve done this over the years to those I authentically love and feel inspired by.  Then I connect and develop an acquaintance, in person or a digital relationship, then see where it goes. 

This even works in other areas.  What seems unapproachable to you now?

A fitness program?
A gym?
A personal trainer?
A new job?
A promotion?
A nutrition plan?

So if you need to start your journey in weight loss, overall health, wellness, mindset or within your career. Make a list of all of the events, things, experiences, desires, and people who seem to be unapproachable. 

Then take that list and APPROACH EACH ONE, ONE AT A TIME.  

You can even start by simply asking “What do I think needs to happen for me to move a little closer to approaching”  

Just make a move. 

Opportunity is in approaching all of the things and people we think are unapproachable.  

Accept that, embrace that, own that, and appreciate all the feels you get when you go to achieve these steps towards your success.

Can’t wait to discover your powers,

P.S. Approaching is action, making the approach creates more opportunity. In Discover Your Power & Ignite Your Life, I teach you simple exercises to clear and release the negative blocks. We take action, so you always know how capable you are in having any of your desires and goals come to fruition and what steps to take next. Join us now

Identity Magazine is all about guiding women to discover their powers of Self-AcceptanceAppreciation, and Personal Achievement.

We ask that every contributor and expert answer the Identity questions in keeping with our theme. Their answers can be random and in the moment or they can be aligned with the current article they have written. In that way, and as a team, we hope to encourage and motivate each other, thus inspiring you to Get All A’s.

What have you accepted within your life, physically and/or mentally? Additionally, what are you still working on accepting? Now, we’re not talking about resignation, rather stepping into, embraced, and owned.

I’ve become accepting of my imperfect “mom tactics”. It’s such a mental game being a mother because you constantly worry about doing the right thing, saying the right thing. However, all the previous mothers are right, we do the best we can. The most important is showing love and kindness and teaching our kids that.

I’m always working on less yelling and stronger communication with my twins.

Appreciation is everything. What have you learned to appreciate about yourself and/or within your life, physically and mentally? On the other hand OR in contrast, are there elements of who you are that you’re still working on appreciating?

I so appreciate being a mother and the Universe giving me the opportunity to be a mom. I’ve experienced a messy miscarriage and the blessing to then have spontaneous twins… that’s a miracle I won’t take for granted.

Share with us one of your most rewarding achievements in life? Tell us not only what makes YOU most proud but also share the goals and dreams that you still have.

In addition to this little mom win this week, I’m so proud of surviving and thriving the first 5 years as a Mom. I’m proud of my husband and our communication and our promise to support one another. It’s not perfect, but both of us put the effort in.

About the author

I’ve experienced imposter syndrome and so has pretty much every Mompreneur going after what she wants.

Susan Vernicek

Mindset Coach, Susan Vernicek ignites and empowers Mompreneurs who struggle to discover their balance between MomLife + BizLife. For over a decade she's been helping them create a winning Mompreneur Mindset so that they can consciously thrive at home and KILL IT in business —without feeling guilty and letting go of the comparison game.

With 14 years of experience and overcoming her own emotional, financial, and physical rock bottom, she's now thriving as a Mompreneur.

She's not just a mindset coach and igniter, she's known as the Mindset + Achieve™ coach, a #1 Amazon Bestseller, and Speaker. Move from autopilot to achieving in MomLife + BizLife! To connect directly, please Email Susan at

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