The holiday season is here, and as moms with businesses, we’re wearing all the hats—gift giver, party planner, client manager, and creative entrepreneur. December can feel like a whirlwind, but it’s also the perfect time to reflect on your journey and prepare for an incredible new year.

This isn’t just about wrapping up the year; it’s about setting the stage for 2025 with purpose and intention. Using the D.E.C.E.M.B.E.R. acronym as your guide, let’s explore how you can end the year strong while juggling MomLife + BizLife. Whether you’re sipping cocoa between emails or brainstorming your 2025 goals during nap time, these principles will help you thrive through the holiday chaos and beyond.
Dream Boldly
In 2022, women made up 47% of entrepreneurs starting new businesses in the U.S., a significant increase from 29% before the pandemic.
As a mompreneur, dreaming boldly is your first step toward success. Envision the business you desire and set ambitious goals. Remember, nearly half of new businesses are started by women like you—your dreams are not only valid but vital.
Embrace Your Power
Women own over 12 million businesses in the U.S., employing more than 10.7 million workers.
Embrace the power you hold as a business owner and leader. Your contributions are significant, providing employment and driving economic growth. Stand tall in your achievements and continue to lead with confidence.
Celebrate Your Wins
Women-owned businesses generate nearly $1.8 trillion in revenue annually.
Every milestone, big or small, contributes to this astounding figure. Take time to celebrate your successes—they reflect your hard work and dedication.
Engage Fully
Balancing work and life remains a challenge, with 29% of female entrepreneurs struggling to maintain this balance.
Engage fully in both your business and personal life by setting boundaries and prioritizing tasks. Mindful engagement can enhance productivity and personal satisfaction.
Make Room for Growth
Women of color represent 39% of the female population but account for 89% of net new women-owned firms daily.
The entrepreneurial landscape is rapidly evolving. Make room for growth by seeking new opportunities, embracing diversity, and fostering innovation within your business.
Build with Intention
Only 3% of women entrepreneurs received private capital investment in 2023, compared to 9% of men.
Build your business intentionally by seeking alternative funding sources, networking, and leveraging community support to overcome financial challenges.
Execute Boldly
Women started 1,821 net new businesses every day last year.
Join this wave of female entrepreneurs by executing your plans with boldness and determination. Your initiative contributes to a thriving community of women in business.
Recharge for the Year Ahead
More American women are working than ever, now holding a record 79 million jobs.
With such significant participation in the workforce, it’s crucial to recharge. Prioritize self-care to maintain balance and prepare for future challenges.
As the year comes to a close, remember this: You’ve already achieved so much. Take a moment to honor your progress, celebrate your wins, and recharge your energy. The holidays may be busy, but they’re also a time to reconnect with your dreams and the values that drive your business.
December isn’t just the end of the year—it’s the foundation for the amazing things you’ll create in 2025.
Whether you’re dreaming boldly, celebrating your wins, or making room for growth, know that you’re setting yourself up for success one intentional step at a time.
So, grab your journal, reflect on these principles, and dive into the holiday season with clarity, confidence, and joy. Cheers to finishing the year strong and stepping into 2025 with your A-Game!

